CoComelon revolves around the adventures of JJ, center, and his two older siblings, YoYo, left, and TomTom. Panther Media GmbH / Alamy Considering the needs of babies is a new thing in kids’ TV.

The brightly colored "CoComelon" cartoons have become must-watch videos for babies and toddlers. But they've also raised questions about what kids should be viewing.

He called the CoComelon the next “ Peppa Pig “, a British preschool animated series that has become so popular that Hasbro paid $3.8bn to acquire the franchise in 2019 from Entertainment One.