A business development strategy typically focuses on the top of the funnel, where prospective customers are just learning about your business. Sometimes, these strategies concentrate on identifying ...

Business development, or biz dev, looks very different depending on your industry and organization's specific needs. However, this strategy uses partnerships, networks, and markets to build long-term ...

Nicholas E. Adams is president and ceo of public relations agency NINICO Communications with offices in San Jose and Los Angeles. JavaScript is disabled To continue ...

Gunjan Paliwal is Sr. Product Marketing Manager at Meta, which builds tech that helps people connect, find communities & grow businesses. In today's hyper-competitive business landscape, selecting the ...

Business development leaders should be prepared to adjust their messaging as the political landscape changes. The incoming Trump administration and GOP-led Congress signal new regulatory and economic ...

It’s a familiar question, posed in many industries: Why is it that women and men enter professional services organizations in equal numbers, yet fewer than 20 percent of women will rise to the status ...

Lowe’s has appointed James K. Han as its new Senior VP of Business Development. In his new role, he will be responsible for accelerating the company’s business development strategy in order to ...

Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...

Seattle-based Virginia Mason Health System has named Kerry Shannon senior vice president of strategy and business development. Here are three things to know about Ms. Shannon. 1. She has three decades ...